Utrechtsestraat + Rembrandtsplein

Utrechtsestraat +see on map+ is a local not to busy shopping street with grocery stores for daily shopping mixed with clothes, shoes specialist shops and a few concept stores.. all being unique and small. It's a relaxing street with a small pavement and beautiful view on the canals as well. There are quite a few shoe-shops (Zwartjes being a famous one for decades) but also a few tailors and brands like American Apparel (with a children department) are to be found here.

Shops I like most are Mobilia, a small Sissy boy, mini concept store MaisonNL. And Zenza where you can find lots of different beautiful Moroccan lamps and home accessories. If you like music Concerto is there for you with new and second hand records. 
Hutspot is a brand new store/shop concept, centrally located in Amsterdam on the Utrechtstestraat, at number 34. In the shop young and upcoming creative talents have the opportunity to sell their products in their own space within the shop. Currently more than 35 different brands. (end of August 2012 the shop changes address so keep checking the blog)

If you walk through Utrechtsestraat have a look at some great shop interiors as well.. I think a lot of shops in Amsterdam have developed a great sense of style and last years many of them are having a raw and industrial character that I love a lot. Like the one from Biological Supermarket Marqt on the first corner of Utrechtsestraat /keizersgracht situated in the basement of a former Bank building, lots of concrete and lots of delicious food.

Next to
Marqt on the corner with Rembrandsplein a huge Starbucks opened its doors with again an amazing interior.  Around the corner in Amstelstraat you wil find more delicious coffee at The Coffee Company and if you love Japanese food and sushi there is a new Wagamama restaurant.

Zenza - Marqt - Bellerose - Sissy Boy
Also Bellerose store 2 is well worth visiting both for the products and the great styling of the shop. When reaching the end of the street you can find Amsterdams smallest trift shop. Walk until Kerkstraat, on your left hand at Kerkstraat 354 just a few houses from the corner. On your right hand walking into Kerkstraat you reach Het Amstelveld  a square nearby Utrechtsestraat .. If you are in this area on monday morning there is a flowermarket and an antics and curiosa market four times a year on Fridays (in 2012 on May 25, June 22, July 27 and August 31)

Marqt Utrechtsestraat 17 Bio Food and a Cafe 
Hutspot Utrechtsestraat 34 
Concerto Utrechtsestraat 52-60
Mobilia Utrechtsestraat 62/64  Known Design and new designers accesoiries and inspiration
Bellerose Utrechtsestraat 72
Sissy boy Utrechtsestraat  81 Fasion and interiors
Zenza Utrechtsestraat 101 Moroccan lamps and accessories 
De Kom Utrechtsestraat 129 Ceramics cutlery special knives
Maison NL Utrechtsestraat 118 Concept store 

From this point it is easy to go to de Pijp area and the Albert Cuyp

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